3.5 billion daily searches on Google
40-50% of ALL searches end in an ad click
Google display ads reach over 80% of the internet
Combined 3.38 billion monthly active users (MAU) across both Facebook and Instagram (as of March 2019)
1.56 billion people on average log onto Facebook daily (March 2019)
More than 5 million businesses currently advertise on the Facebook platform (FB + IG)